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What is the different between typical business email & email marketing tools?
Typical business email refers to the standard email clients that individuals and businesses use for personal and professional communication. Examples include Gmail, Outlook, Yahoo, and other similar email clients. In contrast, email marketing tools are specialized platforms specifically designed for businesses to send email campaigns and marketing messages to their subscribers, customers, or prospects. Here…
Read MoreE-Flyer Distribution Using DotMail
An e-flyer, also known as an electronic flyer or digital flyer, is a visually appealing and informative promotional tool that is distributed electronically through various online platforms, email campaigns, social media networks, and websites. It serves as a digital alternative to traditional paper flyers and is designed to capture the attention of a target audience,…
Read More6 Compelling Reasons to Embrace Email Marketing Tools for Your Business
In today’s competitive business landscape, effective marketing is the key to success. As a business owner or marketer, you understand the importance of reaching your target audience and engaging with them in a meaningful way. This is where email marketing tools come into play. In this essay, we will explore the reasons why your business…
Read MoreHow remarketing works in email marketing?
Remarketing in email marketing refers to the practice of targeting specific segments of your email list with tailored messages in order to re-engage them and encourage them to take a desired action. It involves sending personalized emails to individuals who have already interacted with your brand or subscribed to your email list but haven’t yet…
Read MoreHow Email Marketing Tools Streamline Your Campaigns?
Email marketing is a powerful tool for businesses to reach out to their customers and promote their products or services. However, managing an email marketing campaign can be time-consuming and overwhelming. This is where email marketing tools come in. They can help streamline your campaigns and make the process more efficient. In this article, we…
Read MoreWhat is Spam Email Marketing
Spam email is unwanted or unsolicited email, typically sent in bulk, that aims to promote a product, service, or scam. Spam email marketing refers to the practice of sending unsolicited commercial emails, often in large quantities, to promote a product, service or scheme. This type of marketing is considered unethical and is illegal in many…
Read MoreWhat is EDM (Electronic Direct) Mail marketing
Electronic Direct Mail (EDM) marketing is a type of digital marketing strategy that involves sending promotional emails to a list of subscribers or customers. EDM campaigns typically include email newsletters, promotional offers, and other types of marketing messages. The goal of EDM is to increase brand awareness, drive website traffic, and ultimately generate sales. EDM…
Read MoreWhat So Important of Email Marketing?
Email marketing is the use of email to promote products or services, build relationships with customers, or provide information to subscribers. It is a cost-effective and efficient way to reach a large audience, and it can be an important part of a company’s overall marketing strategy. Some of the key benefits of email marketing include:…
Read MoreHow To Increase Open Rates and Response Rates
Having a large email list is great, but if no one is opening your emails, what’s the point? If they aren’t clicking the links or responding to your emails, then is it really worth it? Did you know that the average open rate is 21% and the average click-thru rate is 9%? There are a…
Read MoreHow to Build an EDM Marketing Campaign in 8 Steps
Step 1: Choose an email service provider When choosing a network service provider, you need to consider product price and service range. Step 2: Build your list Before send EDM, you need a email list (Email subscription database). You may collect from website inquiry forms, newsletter subscription forms on blog sites, your invoice or billing…
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